Home Events Build the Team That Wins Spring

MAR 3 - MAR 6

• Virtual Event

Build the Team That Wins Spring

Landscaping

Tuesday, March 3rd at 2:00pm – March 6th at 2:00pm

Hosted by LMN by Granum

Stop turnover, unlock leadership in your foremen, and enter the spring season with confidence — even in tight labor markets.

Most landscaping companies don’t fail because of bad people — they fail because their people systems break under pressure.

Build the Team That Wins Spring is a free, 4-day live webinar series designed to help landscape leaders prepare their teams before the season hits — not react once things get busy.

Across four focused sessions, you’ll learn how hiring, leadership, training, and culture work together to support growth at every stage of business.

Hosted By

Brian Fullerton
Owner, Brian’s Lawn Maintenance
Fullerton Unfiltered Podcast host

Sam Gembel
Owner, Atlas Outdoor
Landscape business coach & operator

Each day also features real-world insight from landscape companies at different revenue stages — from early systems to scaled operations — so every attendee can see themselves in the conversation.

See our lineup of superstar guests each day below.

Guest Speakers

Day 1 – Denver Grabill

Denver Grabill is the owner of Legacy Land Pros (Salem, OH), where he’s grown a solo lawn care operation in Salem, OH into a family-owned company by investing in crew development, hands-on coaching, and clear pathways for his team to build long-term careers in the green industry.

Day 2 – Kevin Scott

Kevin Scott is President and CEO of Muskoka Landscapers Inc (Port Carling, ON) and founder of The Wealthy Landscaper, a peer community for landscape leaders. He helps owners build strong leadership benches and resilient teams through systems, coaching, and technology‑driven habits that turn crew members into leaders.

Day 3 – Jason Cromley

Jason Cromley is CEO and co‑founder of Hidden Creek Landscaping (Columbus, OH), where he’s grown the company from roughly $1M to nearly $20–30M in annual revenue by building a high‑performance team culture around clear processes, accountability, and leadership development.

Day 1

Build a Crew That Actually Stays

Date: Tuesday, March 3, 2026 at 2:00 pm ET
Customer Guest: Denver Grabill – Owner, Legacy Land Pros (Salem, OH)

Spring turnover isn’t bad luck. It’s a broken system. In this session, you’ll learn how to:

Design a 30-day onboarding plan that actually sticks
Set performance standards your crew understands and respects
Turn foremen into leaders — not babysitters
Create accountability without killing morale

Outcome: You’ll walk away with a repeatable retention system that reduces early-season churn and stabilizes your crews before the rush hits.

Day 2

Turn Your Foremen Into Force Multipliers

Date: Wednesday, March 4, 2026 at 2:00 pm ET
Customer guest: Kevin Scott – President, Muskoka Landscapers (Port Carling, ON)

Most companies promote their best technician and hope they figure out leadership. This session shows you how to:

Clearly define what a “field leader” really owns
Install simple communication rhythms that prevent chaos
Equip foremen to solve problems before they escalate
Build trust without losing authority.

Outcome: You’ll leave with a clear leadership structure that keeps jobs moving, reduces call-backs, and eliminates daily fire drills.

Day 3

Create a High-Performance Culture Under Pressure

Date: Thursday, March 5, 2026 • 2:00 pm ET
Customer guest: Jason Cromley – Owner, Hidden Creek Landscaping (Columbus, OH)

Busy season exposes weak systems fast. In this session, we’ll show you how to:

Align expectations between ownership, office, and field
Prevent burnout during peak demand
Build a culture of ownership (not excuses)
Keep morale high without sacrificing standards

Outcome: You’ll have a framework to protect productivity and culture — even when the phone won’t stop ringing.

Day 4

Turn People Systems Into Profit

Date: Friday, March 6, 2026 at 2:00 pm ET
Hosts: Live walkthrough + coaching with Brian & Sam

Crew instability isn’t just stressful — it’s expensive. You’ll learn how to build people systems that drive:

Higher productivity per crew
Fewer costly mistakes
Better job costing outcomes
Stronger year-over-year growth

Outcome:Walk away with a proven, high‑ROI blueprint for running foreman meetings that stick, including a ready‑to‑use presentation deck.

Register Now

Can’t make it to every live session? Register anyway, and we’ll send you the recording and resource pack for each day so you can watch with your team on your own schedule.

Each session includes a resource pack, with reflection tools, checklists, and frameworks you can take back to your team.