You don’t need another philosophy talk about selling on value or building systems — you need a way to make sure the profit you see on paper actually shows up in your margins. This live session pulls back the curtain on how Local Roots Landscaping uses LMN and Stripe-powered payments to keep estimates, crews, and cash flow aligned on every design-build job.

On May 21, Brian Fullerton sits down with Local Roots Landscaping co‑founders Kenneth Deemer and Patrick Murray to walk through how they find the profit gap, fix it, and stop repeating it — with Techo‑Bloc’s Alex Cadieux joining as an industry expert on what the most profitable design‑build operators do differently.

• See how Local Roots builds detailed estimates in the field so the conversation shifts from defending price to justifying value.
• Learn how they job‑cost against a real estimate in LMN so material creep, labour drift, and scope changes get spotted early.
• See how they use clear schedules, crew workflows, and the LMN crew app so production keeps moving without the owner as the daily relay point.
• Walk through the complete path — estimate → schedule → job cost → get paid — using LMN and Stripe so cash hits your account faster and more predictably.
• Hear the common traits Brian, Local Roots, and Alex see in design‑build operators who turn good seasons into compounding profit, year after year.

This is for design‑build hardscape owners who are ready to:

• Close the gap between what jobs look like on paper and what hits the bottom line — especially if you finished last season, looked at the books, and felt that profit gap: material creep, labour drift, and days that somehow ran long.
• Turn success inspiration into an actual operating system — you’ve heard the philosophy about selling on value and premium positioning; now you need the back‑end system to support it.
• Get off the job site without losing control of production — you’re running 5–25 person crews doing patios, walls, and outdoor living projects, and want clean numbers and clear workflows so every job is worth doing.